Location: Boston ,MA or Springfield, MA(Hybrid) Responsibilities include: Manages direct-to-consumer marketing campaigns for the Customer Relationship Management digital marketing team, primarily via email, direct mail, mobile, and SMS. Creates testing plans and prioritizes the most significant opportunities and efficiencies across campaigns. Analyzes campaign results and provides actionable recommendations, optimizing marketing campaigns and workflows based on performance. Works cross-functionally with various teams including Distribution Marketing Partners, internal Creative teams, Marketing Data & Analytics, Martech, and various development teams to activate, maintain, and innovate campaign activations and technical processes. Develops marketing campaigns in accordance with email best practices and CRM team SOPs to ensure alignment with project objectives, accurate tracking and reporting of performance, and proper functioning of all response channels. Contributes to continuous review of capabilities roadmap, process improvements in campaign development, quality control, database analysis, etc. The Minimum Qualifications 1 years of experience with marketing automation and CRM platforms, such as Salesforce Marketing Cloud, Salesforce CRM, Marketo or Eloqua 3 years of marketing experience 3 years of experience designing complex B2B and B2C digital direct marketing campaigns, including experience running A/B and multivariate split tests The Ideal Qualifications 2 years of experience with Salesforce Marketing Cloud Working knowledge of Agile methodologies Proficient with MS Office Suite, with a focus on Microsoft Excel #J-18808-Ljbffr
...A prominent institution of higher education is seeking an Adjunct Faculty to teach English Composition. This part-time position requires managing online courses and facilitating student learning. Candidates should possess a Master's degree in English or a related field...
...Cross Country Nurses is seeking a travel nurse RN Med Surg / Telemetry for a travel nursing job in Houston, Texas. Job Description... ...position involves providing acute care for a general medicine/internal medicine population with a variety of diagnoses. The role requires...
...We are hiring for a work-from-home sales role with guided training included . This position allows you to work remotely while learning... ...system What We Offer: Training and mentorship Flexible schedule Remote work Income based on performance After...
...Accountant/Bookkeeper Global TekMed Holdings is dedicated to simplifying the intricate processes faced by Veterans through innovative... ...lift up to 15 pounds at times. Must be available to work weekends Benefits: ~401(k) Plan ~ Medical Insurance ~ Paid...
...Fire Sprinkler Inspector/ServiceAt Impact Fire, we are a group of hardworking, dedicated fire protection professionals committed to protecting lives and property from fire. Our cohesive team spirit and customer service-oriented culture are expressed in all that we do....